FIND

INSIDE YOUR

FREE G IFT

N°01//2011 A BA G

HANGER

THE FIRST YEARLY MAGAZINE PUBLISHED BY BIC

SUSTAINABLE DEVELOPMENT

BIC AND GREEN

CULTURE Carine Brancowitz, an illustrator hooked on BIC® ballpoint pens

INTERVIEW With Bruno Bich and Mario Guevara

MAN ON THE STREET

“I TESTED THE BIC® COMFORT 4 SHAVER”

BIC Fashion A LOOK BACK OVER THE “IT” PENS OF 2010

SPECIAL REPORT

BIC® LIGHTERS: QUALITY AND SAFETY FIRST

+ TRENDS  HIGH TECH  BUZZ  THE COMPANY  SHOPPING  CULTURE