LIGHTERS

36.2

34.0

GROUP

17.2 SHAVERS ADVERTISING AND

15.3 STATIONERY PROMOTIONAL 14.2 PRODUCTS

12.1 12.5 10.4

9.6 9.2

6.0*

2009 2010 2009 2010 2009 2010 2009 2010 2009 2010

* based on assumed consolidation of Norwood PP in 2009. Figures not audited.

NORMALIZED IFO MARGIN (in percent)

222.4

126.2

BIC RECOGNIZED FOR THE TRANSPARENCY OF ITS FINANCIAL INFORMATION

As part of the 2010 “Grand Prix de la Transparence” (Transparency Awards) organized by Labrador and the

2009 2010 university Sciences Po, BIC was chosen from among the 120 largest French listed companies and was awarded

FREE CASH FLOW fi rst prize in the Consumer Goods and AFTER ACQUISITIONS AND DISPOSALS Health segment as well as the Grand Prize for Transparency, all items

(in million euros) and all sectors combined.

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