MADE FOR CREATIVITY In 2010 the BIC® Mark it™ marker range brought more colors to kids and parents who like arts and crafts so that they can be even more creative. For the last back‑to‑school period, BIC innovated again and introduced a grip version of the 4 Colours™, an ‘all‑in‑one” fountain pen, a new line of rollers and an extended line of BIC®
BIC® Cristal®: 60 years old already! A ballpoint pen sold in 160 countries. Ecolutions™, made from recycled material.
BIC ON 60 YEARS OF BALLPOINT EXPERTISE Innovating since 1950. The Group was born for R&D. Special teams FACEBOOK work to constantly improve products and ensure the high-level of A community of friends quality BIC demands. Their latest innovation is Easy Glide™ ink. has sprung up around BIC. The result of fi ve years of research, the newest generation of BIC In the United States, the inks is opening new possibilities Facebook BIC® Mark‑It™ for consumers. They make for page has nearly 50,000 fans. 30% smoother writing, and are already used in the added value We measure
In France, the third season of the viral “Perles du Bac”
range. And another advance on the ball points down campaign has been viewed by the “smooth” writing front, BIC has just launched larger points to the micron. 20,000 fans, and the Sheaff er® brand has just made its very on the models, Cristal® Large own Sheaff er® Pen page on 1.6 mm, Velocity® 1.6 mm and Atlantis® 1.6 mm. Another feat, the Facebook. A passion for BIC. Group has managed to up its markers’ “cap-off ” time. This means they can sit uncapped without drying out for quite a lot longer than their competitors. That’s good news for schoolchildren, and it really lives up to the slogan “BIC gives you more for your money.”