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AFFORDABLE PRODUCTS MADE TO LAST

From the beginning, BIC has always made its products with “just what’s necessary,” leaving out anything superfluous.
Our priorities: save materials, innovate, and seize opportunities offered by the circular economy (aimed at reducing waste), while continuing to offer affordable, readily available, and modern products.

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LIGHTWEIGHT &

BIC offers simple, functional products that are designed with no superfluous parts or features, using a minimum of raw materials.

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... LONG LASTING

BIC® products are often labeled as “disposable”. Although not all of them are refillable, neither are they used just once. On the contrary, most of them offer long-lasting performance.

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AFFORDABLE

BIC distributes products in more than 160 countries.  Making products that everyone can afford means adapting them to the market characteristics and buying power of developing countries. 

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    Lightweight

    Only 2,9 g of materials per kilometer of writing for a BIC® Cristal® compared with 6,4 g for a competing, comparable product. 

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    Long lasting

    Up to 3,000 lights for BIC® Maxi pocket lighter, up to 2x more than its competitors.

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    Long lasting

    60 days of shaving with the  BIC® Easy / BIC® Hybrid with its 6 refill blades.

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    Alternative materials

    By the end of 2015, 79 alternative materials have been tested, including 31 recycled plastics, 24 hybrid materials and 24 materials derived from renewable resources.

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    Diversified and responsible distribution

    To make products available to consumers wherever they live, BIC works with local retailers to develop appropriate distribution channels: kiosks, micro-shops, service outlets…

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    BIC® Ecolutions®

    The BIC® Ecolutions® range features products made from recycled materials.

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Codes, guides, reports, charters…

The sustainable development library.

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