BIC has launched a “Support The Troops” Collectors Series®, featuring patriotic and military-themed imagery. Through December 31, 2012, a donation of $0.09 for every BIC “Support The Troops” Lighter sold will be made to support the USO's programs and services.
“BIC is very pleased to offer this special Collectors Series,” said Traci Gentry, vice president - Marketing, BIC Consumer Products USA. “We are proud of the work that the USO does to support the men and women who are serving in the military, as well as their families. These lighters will appeal to consumers who want the opportunity to show their patriotism and support for our troops.”
The “Support The Troops” Collectors Series features six designs with a suggested retail price of $1.79 per lighter.
About the USO:
The USO (United Service Organizations) lifts the spirits of America’s troops and their families millions of times each year at hundreds of places worldwide. We provide a touch of home through centers at airports and military bases, top quality entertainment and innovative programs and services. We also provide critical support to those who need us most, including forward-deployed troops and their families, wounded warriors and their families and the families of the fallen.
The USO is a private, non-profit organization, not a government agency. We rely on the generosity of our volunteers, individual donors and corporate sponsors. We are also supported through the United Way and Combined Federal Campaign (CFC-11381). To join us in this patriotic mission and to learn more about the USO, please visit www.uso.org.
BIC Consumer Products USA (www.bicworldusa.com) is a leading distributor of stationery products, lighters and shavers. Since its founding more than 50 years ago, BIC has honored the tradition of providing high-quality, affordable products. Through this unwavering dedication, BIC has become one of the most recognized brands in the world today.