HE SHOOTS HE SCORES
Lighters are BIC s top sales driver in Japan, where new colors and original decors keep the brand ahead. A case in point? The special-edition BIC® Golgo 13 lighter series, with the hero of Japan s longest-running manga still in print.
BLOCK BUSTER MINIONS
In the wake of their hit movie, Despicable Me, the Minions now adorn BIC® Asia s first licensed product series. From ball pens to pencils, highlighters and crayons, response has been positive. The cute blockbuster range forges on in Thailand, Singapore, Korea, the Philippines, Japan and Hong Kong
BIC® Multi-purpose Fashion Edition Design lighters are right on trend with their floral-inspired design that is sure to complement your home décor and will be noticed when lighting candles!
NEW ADDITIONS TO THE BIC® ATLANTIS® FAMILY
The leading retractable ball pen Atlantis® family welcomed BIC® Atlantis® Ultra Comfort to the U.S. This product features an extra soft silicone grip that conforms to your hand for the ultimate writing experience and offers BIC s exclusive super-smooth glide ink system.
ANNUAL REPORT 2015
WHY EVERYBODY LOVES BIC®